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Marketing Manager

Radius Belgium in BERCHEM
Vaste jobs
Online sinds 2 apr. 2025 - gewijzigd sinds 4 apr. 2025
  • Strategy Development: Design and execute comprehensive performance marketing strategies aligned with business objectives, focusing on lead generation and customer acquisition.
  • Campaign Management: Oversee the planning, execution, and optimization of digital direct marketing campaigns across various channels (website, social media, email marketing, marketing automation and SEO/SEA).
  • Analytics and Reporting: Analyze campaign performance, prepare and present regular reports to stakeholders with actionable insights.
  • Budget Management: Manage the performance marketing budget, ensuring optimal allocation of resources and maximizing ROI on marketing campaigns, using the most appropriate media to connect to our customer base.
  • Cross-Functional Collaboration: Work closely with sales, product, and content teams to ensure marketing strategies are aligned with overall business goals and customer needs.
  • Market Research: Conduct market research to identify trends, competitor strategies, and customer preferences, using this data to inform marketing decisions.
  • Cross-sell nurturing: Analyse, develop and implement cross-sell strategies to guide prospects through the appropriate sales channel and funnel, utilizing CRM tools to track and manage sales performances on the so-created leads.
  • Continuous Improvement: Stay updated on industry trends and best practices, continuously seeking opportunities to innovate and improve performance marketing efforts.

Marketing Manager

Radius Belgium in BERCHEM
Vaste jobs
Online sinds 2 apr. 2025 - gewijzigd sinds 4 apr. 2025
  • Strategy Development: Design and execute comprehensive performance marketing strategies aligned with business objectives, focusing on lead generation and customer acquisition.
  • Campaign Management: Oversee the planning, execution, and optimization of digital direct marketing campaigns across various channels (website, social media, email marketing, marketing automation and SEO/SEA).
  • Analytics and Reporting: Analyze campaign performance, prepare and present regular reports to stakeholders with actionable insights.
  • Budget Management: Manage the performance marketing budget, ensuring optimal allocation of resources and maximizing ROI on marketing campaigns, using the most appropriate media to connect to our customer base.
  • Cross-Functional Collaboration: Work closely with sales, product, and content teams to ensure marketing strategies are aligned with overall business goals and customer needs.
  • Market Research: Conduct market research to identify trends, competitor strategies, and customer preferences, using this data to inform marketing decisions.
  • Cross-sell nurturing: Analyse, develop and implement cross-sell strategies to guide prospects through the appropriate sales channel and funnel, utilizing CRM tools to track and manage sales performances on the so-created leads.
  • Continuous Improvement: Stay updated on industry trends and best practices, continuously seeking opportunities to innovate and improve performance marketing efforts.